Times Square ARTS
CLIENT
Times Square Arts
Artist
sHantell Martin
Market
New York City
Partnering with Times Square Alliance, artist Shantell Martin introduced to Broadway Plaza The Path: A Meditation of Lines. We had the privilege of executing this thoughtful 160ft artwork designed to set the stage for mindfulness, meditation, and recentering while exploring themes of intersectionality and introspection.
The artwork was open to the public from October 1–November 30, 2024, with guided meditations and performances punctuating its run. In two months, Times Square Arts estimates nearly two million people crossed The Path. An accompanying social media campaign promoted by the artist and official Times Square Arts account kept the energy up and the public aware of associated events.