Hershey’s
CLIENT
Hershey’s
MARKETS
New York City
Los Angeles
PARTNERS
Publicis
WALLS
4
Two new flavors; four new murals; one eyekonic campaign. For their first foray into hand paint, bold and playful creative established these new Hershey’s bars as the crème de la crème of desserts — pinkies up!
A QR brought the fun onsite to online, with a sweet incentive to encourage conversions.
Williamsburg, Brooklyn
Greenpoint, Brooklyn
Bushwick, Brooklyn
